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Emanz Academy: A Bilingual Meta-Ads Booking Funnel for English Courses

Emanz Academy

The Challenge

Emanz Academy was driving traffic from Meta ads but had no conversion funnel to catch it. Bookings happened manually over chat, there was no online payment, and ad spend couldn't be tied to actual course sign-ups or revenue.

  • Course bookings handled manually over chat
  • No online payment — students paid in person
  • Meta ad spend couldn't be attributed to real bookings
  • No bilingual, mobile-first landing built for campaigns

What We Built

A bilingual (AR/EN, RTL) landing-and-booking funnel: browse courses, book, then pay online with Paymob or reserve now and pay later. Every order stores its full ad attribution, with Meta Pixel + Conversions API (deduplicated by order id) and GA4 — plus a runtime marketing admin to manage tracking without redeploys.

FeatureManualAutomated
BookingManual chat back-and-forthOnline course booking form
PaymentCash, in personPaymob online or reserve-now-pay-later
Ad attributionGuesswork, nothing storedStored on every order (Pixel + CAPI, deduped)

0

Languages (RTL)

0

Payment paths

0%

Orders with ad attribution

Results

2

Languages (RTL)

2

Payment paths

100%

Orders with ad attribution

A bilingual conversion funnel that turns Meta ad clicks into booked, paid courses, with deduplicated Pixel + CAPI tracking on every order.

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